Entries by Cass McCrory

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Coaching, alignment and asking for what you want and need as an entrepreneur with Stephanie Hayes – A Real Women in Buisness interview with Cass McCrory

In this episode, we meet Stephanie Hayes, a business strategist and coach who works with small businesses and solo entrepreneurs and specializes in growth strategy. We talk about the difference you feel from friction to alignment, how to give yourself permission to ask for what you want, and this idea that “should” actually means “I […]

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Hospitality, starting a family and entrepreneurship with Danyelle Hildreth – A Real Women in Buisness interview with Cass McCrory

  In this episode, we meet Danyelle Hildreth, a savvy businesswoman who has cultivated vast experience in the hospitality industry and the corporate world. She’s an adjunct professor in hospitality sales and marketing, has a master’s degree in service management, and in that space she’s evolved her business to be in a consulting practice. We […]

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How to raise your hand & share with TEDx 5M watches speaker Terri Trespicio – A Real Women in Buisness interview with Cass McCrory

In this episode, we meet Terri Trespicio, an award-winning writer, speaker, and brand-advisor. She’s a true powerhouse, having hosted a radio show, worked as a copywriter and magazine editor, and appeared on Good Morning America, The Today Show, and The Martha Stewart Show. We cover a lot of ground in this episode, talking about everything from the power […]

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Defining Success in large enterprises and at home with Vidhi Goel – A Real Women in Buisness interview with Cass McCrory

This week, we meet Vidhi Goel, the director of product marketing at a very successful e-clinical firm. However, her career is only part of the story. In this episode, we talk about what she studied in school, her childhood traveling across the globe with her family, and how she defines “success” today. Born in the […]

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Consulting, retirement and making thoughtful choices with Liz Tinkham – A Real Women in Buisness interview with Cass McCrory

In this episode, we meet Liz Tinkham, a career-long consultant who describes herself as “pre-tired.” After graduating from Ohio State with a degree in aerospace engineering, Liz worked as a consultant for over thirty years at Accenture. She is a professor at the University of Washington Michael G. Foster School of Business and serves on […]

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Fashion, self-care and being a working Mom with Whitney Sabins – A Real Women in Buisness interview with Cass McCrory

On the episode of Real Women in Business, we meet Whitney Sabins, a woman who’s always on the move. She’s a mom of two, a business development consultant and entrepreneur. In this episode, we cover the internship that launched Whitney’s career, her journey to find her purpose, and balancing work and family. After graduating from […]

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Inclusion & Diversity Marketing, Goal Setting & Working without a Plan with Shelby Ruane – A Real Women in Buisness interview with Cass McCrory

What do you do when you reach all of your goals at the same time? Today’s guest, Shelby Ruane, found herself having to make a difficult decision after landing a promotion and getting into graduate school. In today’s episode, Shelby, who now works as a Marketing Director for Inclusion and Diversity at Accenture, reflects on […]

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Real Estate, Vision Boards and being a force for good with Jenn Collins – A Real Women in Buisness interview with Cass McCrory

In this episode, we meet Jenn Collins, a real estate agent, mother, and wife based in the Bay Area. Jenn began her professional career in financial services in south Florida. After moving back to California in the early 2000s, she started working in commercial real estate and opened a yoga studio with her husband. After […]

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1 Decision or 100 Decisions?

Over this past weekend, I listened to this podcast with Tim Ferriss and Jim Collins and something they said really stuck with me.  Mr. Collins mentions this forward he wrote as the Foreword to the 50th Anniversary Edition of The Effective Executive it’s point #6 that deeply resonated with me. “DON’T MAKE A HUNDRED DECISIONS WHEN ONE WILL DO” […]

Be ALL IN

This week my intention is to be all in, do one thing, then the next with gratitude. You can learn more about what this intention setting practice is here. I’ve been thinking for several days how to write about this intention, trying to parse together a single cohesive thought about how it so resonates within me […]